How Prior Supports the Local Whistler Community

Our mission statement at Prior is "To grow a lifestyle business through the construction of premium snowriding products while providing excellent service to our customers and positive support for our various stakeholders including the community in which we reside, the mountains and environment." With that in mind, we at Prior try to give back when and however we can.

Commissions local artists to do paintings for topsheet graphics.

Utilizes local businesses for graphic design, screening, embroidery, decals, etc. whenever possible.

Event Sponsorship:
Braveart Locals Night

Whistler Search & Rescue Fundraiser

Cornucopia
Merlin's Diabetes Fundraiser
Whistler Arts Council Fundraisers
Hilltrip Fundraisers

Playgroundbuilders.org
Mountain Life local photographer fundraiser
Hostelling International parties
RONA Multiple Sclerosis Bike Tour

HRTS Fundraiser for Imagine1day

How Prior Supports the Ski & Snowboard Community

Prodeals offered to certified ski & snowboard instructors.

Prodeals offered to certified backcountry guides & industry professionals.

Sponsors Prior athletes

Event Sponsorship:
Canadian Avalanche Foundation fundraiser

Canadian Ski Museum/Hall of Fame fundraiser

Expression Session
Mount Baker Banked Slalom
Splitfest
Coldsmoke Powderfest
World Backcountry Freeride Jam
Core Snowboard Camp
Glacier Snowboard Camp
Whistler Summer Snowboard Camp
Dave Murray Summer Ski & Snowboard Camp

How Prior Supports the Environment

Recycles all paper, plastic, glass and cardboard.

Shuts down all computers and power draining devices at the end of every work day.

Sells Organic cotton shirts.

Sponsors Hilltrip Events that raise environmental awareness and donates proceeds to various environmental organizations.

Employees carpool, ride bikes or walk to work whenever possible.

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